How to Drive Mobile Application Installs
Did you know there are more than five million applications found in the Apple App Store, Google Play, Windows Store, Amazon Appstore, and Blackberry World? For different mobile users this is a good thing. For mobile users, this a good thing because they have a variety to choose from whenever they want to make their mobile phones more useful. As a mobile application designer, however, this number gives you bad dreams. Having numerous number of applications make it difficult for app developers to make their applications visible and attain a million downloads. The major question therefore for app developers is how to ensure their mobile app rack up millions of downloads and get the popularity they need for high income. This report thus highlights the various useful tips an app developer can use to ensure their application gets millions of installation.
The first tip you can use to increase downloads of your application is to develop a cross-platform application. Of the five application distribution platforms, Google Play, and Apple App Store are the most mainstream, boosting approximately three million and two million applications, respectively. Are you planning to use a single mobile app platform to distribute your application? In case you are planning to use only one platform to publish your application then you need to reconsider that decision. While it is possible to build a single platform mobile platform, it is advisable that you make your application cross-platform. The app developer should not shut down possible users by making single platform application.
The second strategy you can use to ensure your new application get as many downloads as possible is to make sure you respond to clients feedback. When your application gets its first bunch of downloads, clients will begin leaving reviews. Users react differently after downloading your application some will give it star rating while other will leave comments. There not much you can do with the star rating but you can surely respond to the user comments. Responding to clients reviews is essential when your application is getting negative feedback. If users realize that you are open to correction and you are improving the app, many people will be motivated to install your app and give it a try. Without your reaction, they won’t bother to look at it.
The third strategy you can use to increase the popularity of your application is to do app advertising. Numerous app developers dont have a budget indicating how much they are going to use on app advertisement but this method can help you increase app installs.